Menu Design

Menus can be appetizing, too. A menu serves as a silent salesperson and the single most important and biggest marketing tool for restaurants. It not only makes the first impression on value and pricing, it represents the brand, the food and the overall dining experience that a customer will have. Menu design is also a science and factors in several elements including where eyes land first on a menu. Utilizing The Pyschology of Menu Design, OceanWild Design is focused on designing smart menus to increase check averages and guest loyalty.


Tropical-inspired menus were designed for Seacrets offering Caribbean-inspired cuisine in a relaxed, Jamaican-style atmosphere on the bay. This popular waterfront nightspot has several indoor and outdoor bars and dance floors, tropical cocktails, and hosts the area's best live entertainment. Located in Ocean City, MD. Visit: seacrets.com

Seacrets menu design
Seacrets menu layout

The menu also includes pages for Seacrets Boutique, Seacrets Distilling Company, Seacrets Spirits, Atlantic Beverage Center, Morley Hall Nite Club and special events.

Seacrets menu advertisements


A cocktail menu was designed for Seacrets Distilling Company featuring their signature cocktail recipes made with their award-winning line of handcrafted Seacrets Spirits. This "Maryland Rum Distillery Of The Year" and the first distillery in Worcester County since the 1930s also offers "behind-the-barrels" guided tours of their prohibition-era themed distillery. Located at Seacrets in Ocean City, MD. Located in Ocean City, MD. Visit: seacretsdistilling.com

Seacrets Distilling Company menu design


A tiki-themed menu was designed for Tipsy Tikis — a party boat business offering unique, alcohol-inclusive tours aboard a floating tiki bar. Great for any occasion where you want a private boat experience and relaxed atmosphere with an island feel. Locations in Ocean City (45th St. Taphouse Bar & Grille and Fager's Island Restaurant & Bar) and West Ocean City, MD (behind The Shark Restaurant). Visit: tipsytikis.com

Tipsy Tikis drink menu design

A colorful, tiki-themed kids menu was also designed for Tipsy Tikis to showcase their kid-friendly drink offerings.

Tipsy Tikis kids drink menu design


A coastal-inspired dinner menu was designed for Ocean Pines Yacht Club's spacious bayfront restaurant specializing in coastal cuisine overlooking the Isle of Wight Bay and skyline of Ocean City. Located in Ocean Pines, MD. Visit: opyachtclub.com

The Cove at Ocean Pines dinner menu design

A lunch menu, tiki bar menu, bar teasers menu and late nite fare menu were also designed to complement their coastal decor and overall branding.

The Cove at Ocean Pines lunch menu design

A colorful, pirate-themed kids menu was designed along with a matching kids activity and coloring placemat menu.

Ocean Pines Yacht Club kids menu design


Beach-themed menus were designed for Ocean Pines Beach Club — a cedar shake dining establishment located directly on the beach with panoramic views of the Atlantic Ocean. Located in Ocean City, MD. Visit: oceanpines.org

Ocean Pines Beach Club menu design


Golf-themed lunch and dinner menus were designed for Ocean Pines Country Club — an expansive dining space overlooking the stunning 18th hole of Ocean Pines Golf Club. Located in Ocean Pines, MD. Visit: oceanpinesgolf.org

Ocean Pines Country Club menu design