MENU DESIGN


“Design is where science and art break even." — Robin Mathew

A menu serves as a silent salesperson and the single most important and biggest marketing tool for restaurants. It not only makes the first impression on value and pricing, it represents the brand, the food and the overall dining experience that a customer will have. Utilizing The Pyschology of Menu Design, OceanWild Design is focused on designing smart menus to increase check averages and guest loyalty.




Seacrets

Tropical-inspired menus were designed for Seacrets — a lively waterfront nightspot with several dance floors, tropical cocktails and Caribbean-inspired eats. Visit: seacrets.com

Seacrets menu design
Seacrets menu layout

The menu also includes advertisement pages for Seacrets Boutique, Seacrets Distilling Company, Seacrets Spirits, Atlantic Beverage Center, Morley Hall Nite Club and special events.

Seacrets menu advertisements


Seacrets Distilling Company

A cocktail menu was designed for Seacrets Distilling Company featuring their signature cocktail recipes made with their premium, handcrafted spirits. Visit: seacretsdistilling.com

Seacrets Distilling Company menu design


Tipsy Tikis

A tiki-themed menu was designed for Tipsy Tikis — a party boat business offering unique, alcohol-inclusive tours aboard a floating tiki bar. Visit: tipsytikis.com

Tipsy Tikis drink menu design

A colorful, tiki-themed kids menu was also designed for Tipsy Tikis to showcase their kid-friendly drink offerings.

Tipsy Tikis kids drink menu design


The Cove at Ocean Pines Yacht Club

A coastal-inspired dinner menu was designed for The Cove at Ocean Pines Yacht Club — a spacious bayfront restaurant inside the Ocean Pines Yacht Club specializing in coastal cuisine. Visit: opyachtclub.com

The Cove at Ocean Pines dinner menu design

A lunch menu, tiki bar menu, bar teasers menu and late nite fare menu were also designed to complement The Cove's coastal decor, personality and overall branding.

The Cove at Ocean Pines lunch menu design

A colorful, pirate-themed kids menu was designed for "The Cove Kids" along with a kids activity and coloring placemat menu.

The Cove at Ocean Pines kids menu design


Ocean Pines Beach Club

Beach-themed menus were designed for Ocean Pines Beach Club — a cedar shake dining establishment located directly on the beach with panoramic views of the Atlantic Ocean. Visit: oceanpines.org

Ocean Pines Beach Club menu design


Ocean Pines Country Club

Golf-themed lunch and dinner menus were designed for Ocean Pines Country Club — an expansive dining space overlooking the stunning 18th hole of Ocean Pines Golf Club. Visit: oceanpinesgolf.org

Ocean Pines Country Club menu design