AD DESIGN


Designer Tracy Southard has designed numerous advertisements for a wide range of industries that have been published in national magazines, including Better Homes & Gardens, Coastal Living, Family Circle, Family Fun, Golf Magazine and US Airways Magazine and regional lifestyle magazines, including Baltimore Magazine, Baltimore Bride Magazine, Chesapeake Life, Delaware Beach Life, Delaware Today, Eastern Shore Golf Magazine, The Metropolitan Magazine, Whats Up? Annapolis, What's Up? Eastern Shore and White Marlin Open Magazine, among others.




— MAGAZINE ADVERTISEMENTS —

Park Place Jewelers

Magazine advertisements for Park Place Jewelers – a full-service jeweler and jewelry destination store offering a vast selection of designer bridal jewelry and engagement rings. Plus, nautical and sea life offerings and several coveted designer collections. Locations in Ocean City and West Ocean City, MD. Visit: parkplacejewelers.com

Park Place Jewelers ad design award winner
Park Place Jewelers ad design

Designed with a heart theme, these magazine ads were created for Park Place Jewelers to showcase several of their select heart-inspired pieces for Valentine's Day.

Park Place Jewelers Valentine's Day ad design


Peninsula Plastic Surgery

Magazine advertisements for Peninsula Plastic Surgery – a truly comprehensive plastic surgery center with skilled board-certified plastic surgeons, an on-site certified operating room, a time-tested laser center and a medical spa. Locations in Salisbury and West Ocean City, MD and Millsboro, DE. Visit: penplasticsurgery.com

Peninsula Plastic Surgery ad design

Designed around seasonal themes, this magazine advertisement campaign highlights Peninsula Plastic Surgery's spring, summer, autumn and winter specials and events, including: cosmetic seminars, botox events, laser treatments and breast augmentations as well as their custom combinations of cosmetic procedures.

Peninsula Plastic Surgery seasonal ad design


Renaissance Med Spa

Magazine advertisements were created for Renaissance Med Spa – a medical spa offering the latest non-invasive medical aesthetic procedures in a relaxed, professional environment – helping clients look and feel their best. Located at Peninsula Plastic Surgery in Salisbury, MD and Millsboro, DE. Visit: yourrenaissancemedspa.com

Renaissance Med Spa ZO Skin Health ad design


Canalfront Builders

Magazine advertisements were designed for Canalfront Builders to showcase their new home construction with high-performance design and build services. Located in Lewes, DE. Visit: canalfrontbuilders.com

Canalfront Builders ad design


Montgomery Financial Services

Magazine advertising campaign for Montgomery Financial Services – a registered investment advisory firm with a team of qualified, credentialed professionals who specialize in helping clients reach higher levels of peace of mind and wealth. Located in Ocean Pines, MD. Visit: mfswealth.com

Montgomery Financial Services ad design


Seacrets

Magazine advertising campaign for Seacrets – a lively waterfront restaurant and nightspot with several bars and dance floors, live entertainment, tropical cocktails, Caribbean-inspired dining and Seacrets Distilling Company producing a full line of Seacrets Spirits. Located in Ocean City, MD. Visit: seacrets.com

(Dining and night club photography by Grant L. Gursky) Seacrets ad design

Featuring impressive property shots as backdrops, advertisements were designed for Seacrets focusing on their relaxed Jamaican-style atmosphere by the bay.

Seacrets ad design


Ocean 98 / Irie Radio

Magazine advertisements for Ocean 98 – an "Irie Radio" radio station broadcasting live from Seacrets and playing the best new music and the best of rock. Home of The Rude Awakening Show with BullDog. Located in Ocean City, MD. Visit: ocean98.com

Ocean 98 ad design


The Windrow Group / Keller Williams Realty

Published in many local Ocean City and coastal Delaware publications, magazine advertisements were designed for The Windrow Group – the local experts at helping people "Invest in the Beach Lifestyle" and making their dream of buying or selling a home in coastal Maryland or Delaware come true. Locations in Ocean City, MD and Bethany Beach, DE. Visit: thewindrowgroup.com

The Windrow Group ad design


Ocean Pines Association

Magazine advertisements for Ocean Pines Association, the homeowners association for Ocean Pines, MD – a premier residential community with over 9 miles of waterfront property on 3,000 acres of wooded areas. Offering amenities throughout the community including a yacht club, a beachfront property in Ocean City and a championship golf course and clubhouse ...that serve as catering venues for weddings and special events. Visit: oceanpines.org

Ocean Pines Association ad design


The Brace Place

Magazine advertising campaign for The Brace Place – the office of Dr. James M. Crouse, offering outstanding, affordable orthodontic care to children, teens and adults. Located in Salisbury, MD. Visit: drcrousesbraceplace.com

The Brace Place ad design


Kyle Edward Fine Jewelry

Magazine advertising campaign for Kyle Edward Fine Jewelry – a jewelry studio specializing in custom pieces made in-house and featuring a personal line of fine jewelry from talented goldsmith Kyle Bounds, as well as other hand-selected pieces. Located in Salisbury, MD. Visit: kyleedwardfinejewelry.com

(Photography by Grant L. Gursky) Kyle Edward Fine Jewelry ad design


PKS Investment Advisors

Magazine advertising campaign for PKS Investment Advisors – financial planners and business advisors with locations in Salisbury and Ocean City, MD and Lewes, DE. Visit: pksadvisors.com

(Staff portrait photography by Grant L. Gursky) PKS Investment Advisors ad design


Atlantic Dental Cosmetic & Family Dentistry

Magazine advertising campaign for Atlantic Dental Cosmetic & Family Dentistry – a full-service dental office with a spa-like atmosphere offering comprehensive care and the finest in cosmetic, neuromuscular and family dentistry. Located in West Ocean City, MD. Visit: atlanticdental.com

(Staff portrait photography by Grant L. Gursky) Atlantic Dental ad design


Seaside Vacations / The Shore Group

Ads were designed for Seaside Vacations showcasing their vacation rental properties and highlighting their personal attention, superior customer service and concierge service. They offer vacation rentals and real estate sales from Chincoteague Island, Virginia to Ocean City, Maryland. Visit: seasidevacations.rentals

Seaside Vacations and The Shore Group ad design


Holt Furnishings

Magazine advertising campaign for Holt Furnishings – a furniture retailer that specialized in coastal style, resort furnishings in Millsboro, DE.

Holt Furnishings ad design


Impact Home Technology

Magazine advertising campaign for Impact Home Technology – a full-service home technology company offering home automation systems, surround sound system installation, home entertainment systems, TV installation and more. Located in West Ocean City, MD. Visit: impactaudiovideo.com

Impact Home Technology ad design


The Brooklyn Baking Barons

Magazine advertisement for The Brooklyn Baking Barons – a bakery and online shop specializing in honey whiskey cakes. Located in Brooklyn, NY. Visit: bkbarons.com

(Photography by Grant L. Gursky) The Brooklyn Baking Barons ad design


Ocean City Hotel-Motel-Restaurant Association

The Ocean City Hotel-Motel-Restaurant Association tourism campaign featured a series of print ads running in national and regional lifestyle magazines, including Better Homes & Gardens, Coastal Living, Family Circle and Family Fun, among many other local trade publications. Geared toward promoting year-round tourism in Ocean City, Maryland, this advertising campaign spoke to a variety of audiences from families and couples to golfers and vacationers of all ages. Visit: ocvisitor.com

Ocean City Hotel Motel Restaurant Association ad design


— MAGAZINE EDITORIALS —

Park Place Jewelers

Magazine editorials and advertorials were designed for Park Place Jewelers – a full-service jeweler and jewelry destination store offering a vast selection of designer bridal jewelry and engagement rings. Plus, nautical and sea life offerings and several coveted designer collections. Locations in Ocean City and West Ocean City, MD. Visit: parkplacejewelers.com

Park Place Jewelers editorial design
Park Place Jewelers editorial design

Bethany Resort Furnishings

Magazine advertising campaign and editorial feature were designed for Bethany Resort Furnishings – a full-service interior design center and furniture retailer specializing in coastal style, resort furnishings. Located in Bethany Beach, DE. Visit: bethanyresortfurnishings.com

(Photography by Grant L. Gursky) Bethany Resort Furnishings editorial design


— DIGITAL ADVERTISEMENTS —

Renaissance Med Spa

Digital advertisements were created for Renaissance Med Spa – to showcase their specials and introduce new products. Located at Peninsula Plastic Surgery in Salisbury, MD and Millsboro, DE. Visit: yourrenaissancemedspa.com

Renaissance Med Spa ad design Renaissance Med Spa ad design horizontal


— NEWSPAPER ADVERTISEMENTS —

Park Place Jewelers

Seasonal and holiday advertisements published in weekly newspapers were designed for Park Place Jewelers – a full-service jeweler and jewelry destination store offering a vast selection of designer bridal jewelry and engagement rings. Plus, nautical and sea life offerings and several coveted designer collections. Locations in Ocean City and West Ocean City, MD. Visit: parkplacejewelers.com

Park Place Jewelers newspaper ad design holidays


Seacrets

Full-page advertisements published in weekly newspapers were created for Seacrets – a lively waterfront restaurant and nightspot with several bars and dance floors, live entertainment, tropical cocktails and Caribbean-inspired dining in a relaxed Jamaican-style atmosphere. Located in Ocean City, MD.Visit: seacrets.com

(Food photography by Grant L. Gursky) Seacrets newspaper ad design


Seacrets Distilling Company

Advertisements were designed for Seacrets Distilling Company – a prohibition-era themed distillery featuring the award-winning line of Seacrets Spirits. Located in Ocean City, MD. Visit: seacretsdistilling.com

Seacrets Distilling Company ad design


Atlantic Beverage Center

Sales advertisements published in weekly newspapers were designed for Atlantic Beverage Center – a beer, wine and liquor store featuring the full line of Seacrets Spirits, a Maryland spirits section, a beer cave and a great wine selection. Located in Ocean City, MD. Visit: atlanticbeveragecenter.com

Altantic Beverage Center ad design